{"product_id":"joifull-volumizing-shampoo","title":"JoiFULL Volumizing Shampoo","description":"\u003cp style=\"text-align: start; color: rgb(108, 108, 108); background-color: rgb(255, 255, 255); font-size: 15px; font-family: Raleway, sans-serif;\"\u003eBoost body, bounce, and fullness with \u003cstrong data-start=\"98\" data-end=\"134\"\u003eJoico JoiFull Volumizing Shampoo\u003c\/strong\u003e, specially designed for fine, limp hair in need of volume without weight. This luxurious formula gently cleanses while instantly lifting the hair at the roots, creating a fuller, thicker appearance with natural movement and shine.\u003c\/p\u003e\n\u003cp style=\"text-align: start; color: rgb(108, 108, 108); background-color: rgb(255, 255, 255); font-size: 15px; font-family: Raleway, sans-serif;\"\u003eThe lightweight, airy formula builds long-lasting volume while maintaining softness and manageability. It helps support \u003cstrong data-start=\"487\" data-end=\"514\"\u003e24-hour style retention\u003c\/strong\u003e and provides protection against humidity, keeping hair looking fresh, lifted, and frizz-free throughout the day.\u003c\/p\u003e\n\u003cp style=\"text-align: start; color: rgb(108, 108, 108); background-color: rgb(255, 255, 255); font-size: 15px; font-family: Raleway, sans-serif;\"\u003eWith its rich, gentle lather, this shampoo removes impurities without stripping essential moisture, leaving hair clean, refreshed, and visibly more voluminous.\u003c\/p\u003e\n\u003cp style=\"text-align: start; color: rgb(108, 108, 108); background-color: rgb(255, 255, 255); font-size: 15px; font-family: Raleway, sans-serif;\"\u003e\u003cstrong\u003e\u003cspan style=\"color: rgb(108, 108, 108);\"\u003eKey Benefits:\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli style=\"text-align: start; color: rgb(108, 108, 108); background-color: rgb(255, 255, 255); font-size: 15px; font-family: Raleway, sans-serif;\"\u003eInstantly boosts volume, body, and bounce\u003c\/li\u003e\n\u003cli style=\"text-align: start; color: rgb(108, 108, 108); background-color: rgb(255, 255, 255); font-size: 15px; font-family: Raleway, sans-serif;\"\u003eHelps create fuller, thicker-looking hair\u003c\/li\u003e\n\u003cli style=\"text-align: start; color: rgb(108, 108, 108); background-color: rgb(255, 255, 255); font-size: 15px; font-family: Raleway, sans-serif;\"\u003eSupports long-lasting style and lift\u003c\/li\u003e\n\u003cli style=\"text-align: start; color: rgb(108, 108, 108); background-color: rgb(255, 255, 255); font-size: 15px; font-family: Raleway, sans-serif;\"\u003eProvides humidity protection to reduce frizz\u003c\/li\u003e\n\u003cli style=\"text-align: start; color: rgb(108, 108, 108); background-color: rgb(255, 255, 255); font-size: 15px; font-family: Raleway, sans-serif;\"\u003eEnhances shine for a healthy, radiant finish\u003c\/li\u003e\n\u003cli style=\"text-align: start; color: rgb(108, 108, 108); background-color: rgb(255, 255, 255); font-size: 15px; font-family: Raleway, sans-serif;\"\u003eLightweight formula won’t weigh hair down\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp style=\"text-align: start; color: rgb(108, 108, 108); background-color: rgb(255, 255, 255); font-size: 15px; font-family: Raleway, sans-serif;\"\u003ePerfect for fine hair seeking long-lasting volume, shine, and effortless movement.\u003c\/p\u003e","brand":"Joico","offers":[{"title":"Default Title","offer_id":48005650940148,"sku":"J2497293","price":480.0,"currency_code":"ZAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/2238\/7339\/files\/JoiFULLVolumizingShampoo.webp?v=1776605705","url":"https:\/\/maskscara.co.za\/products\/joifull-volumizing-shampoo","provider":"Maskscara","version":"1.0","type":"link"}